Wilton, CT – December 11, 2018: Media Lodge is excited to announce a new sales-driven partnership with GATDAILY. As part of the agreement, Media Lodge will be responsible for all advertising and sponsorship strategy and sales for GATDaily the trusted source for news on Guns, Ammo, Tactical and Survival Gear, including product reviews, tips, entertainment, resources, events and sweepstakes.
GATDaily’s stable of media includes GATDaily.com, a content-rich website with a thriving user base, a strong and responsive 700,000-subscriber email list offering both enewsletters and dedicated email, plus an active social following and the creativity to build custom programs and new sponsorship opportunities.
“GATDAILY adds shooting, tactical and survival category depth as well as a loyal audience of users to Media Lodge’s roster of owned and affiliated sites that comprise the GunUp Digital Network,” said Christen Everly, Vice President of Sales for Media Lodge. “We’re excited to bring new opportunities with GAT to our advertisers that want to increase their impact and sales among avid firearms enthusiasts and professionals.”
“GATDaily is enthusiastically looking forward to this partnership with Media Lodge. Together we can create greater opportunities and bring superior quality content to a wider audience. -Keith Finch, GATDaily Editor in Chief
Offering a targeted, authentic audience at scale, Media Lodge delivers the industry’s most engaged outdoor enthusiasts [hunting, shooting sports, camping, fishing, motor sports] across a digital landscape that produces more than 40 million unique monthly web visitors across 300+ exclusive websites, and over 250 million impressions monthly across social media and email.
Media Lodge works with brand partners to create authentic content and custom marketing programs to support the brand’s campaigns and accomplish their defined goals. These partnerships enable brands to create 1-to-1 consumer engagement through Media Lodge’s social media, email, video, display, and sponsored content offerings.
In addition to authoritative content from its Emmy Award-winning content creators, Media Lodge possesses unparalleled expertise in commerce and affinity marketing. Access to terabytes of consumer transactional data in the outdoors markets ensures Media Lodge reaches these enthusiasts at all stages of the purchase funnel, from awareness through purchase and loyalty.
Media Lodge’s data-driven approach to content creation and distribution allows them to deliver millions of targeted views across video and interactive content, while providing detailed metrics that prove their consistent delivery of more viewers than many cable networks. Original shows such as Petco and Brett Favre’s 4Outdoors Present: USA Shooting, The Good Fight, American Nomads, Finding Fearless (2 Seasons), Ruger’s American New Shooter Academy (2 Seasons), Ruger Range Drills (2 Seasons), New Gear and Guns (3 Seasons), Influencer Interview Series, and Realtree’s Not Seen on TV Fishing Show are leading the charge.
GATDAILY.com is a trusted source for the latest news on Guns, Ammo, Tactical and Survival Gear. GAT Covers the latest in firearms politics, current events and legislation. Product releases, technological developments, and department system adoptions nationally and internationally. Contests, giveaways, and spot lights on the exciting developments industry wide.